Every year I get asked to go to the store for a last minute item for Thanksgiving. I have tracked these requests over the years and there is an interesting development, sort of representation of where we are at in our lives at the time. THis year it was Hazelnuts and Foil. We did not use the haxelnuts, my wife got tired of making dishes and bailed out on the idea of roasted hazelnut spinach salad. I used the foil. THe turkey finished to fast and I had to keep it warm. It was a good day, it was a hazelnut and foli day. Guy

Day 284 – Go the Opposite
This article explores the concept of “going the opposite” when the majority is moving in one direction. It argues that while the crowd isn’t always wrong, opportunities often emerge when everyone adopts the same strategies, making alternative approaches more valuable and noticeable. The author uses the example of a personalized real estate solicitation to illustrate how standing out through genuine effort and personal attention can be highly effective in a world saturated with automated and generic communication.


