Day 222 – Consider the Long Tail

I collect what I refer to as “idea books.” These are books where the author expands on a concept that provides a unique perspective on an issue or problem that many people are trying to solve. I do this because these books usually receive a warm reception, often hitting best-seller lists before eventually fading into […]

Day 188 – Greed is Good

Last week, a great speaker reminded me that greed is not always bad. I had come across this concept before, so I was pleased to be reminded that greed often gets a bad rapport. You see, greed is a motive that we can all understand. It is a simple motive and not complex in the […]